Internet Article Marketing - Your Way To Faster Profits
November 18th, 2007
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Internet article marketing is a type of advertising which businesses use to advertise by writing short articles which are related to their industry.
Internet article marketing works! Have you ever wondered why there have been alot of article directories cropping up on the internet for the last year or so? Article marketing works very well at getting lots of traffic to your website without costing you any hard earned money spent on advertising services.
If you’ve chosen a competitive niche, your advertising dollars can begin to mount very quickly. Your accountant may tell you that you have a negative return on your investment. You can easily avoid this with internet article marketing.
By using article marketing, you can become a known expert in your particular niche(s).
Internet article marketing builds many incoming back-links to your website which will benefit you with lots more targeted visitors in the long run.
How Does Internet Article Marketing Work?
As you know, the world wide web is made up of many websites. These sites all contain content. People search for content about a specific subject. They find the information by using a search engine. What search engines do is ’spider’ or ‘crawl’ the internet visiting each page. They take this content and index it using the descriptions and keywords found on the page.
The search engines are able to give you the best information possible by carefully indexing and cataloging what they find by using the information that they discovered when they were crawling the internet. The information that they provide to you has to closely relate to the search term that you used as well as be accurate. When written well, articles are considered a very good source of information.
For websites to keep visitors returning to their websites, a webmaster has to give their visitors accurate, interesting and timely information. This aspect is crucial for someone who maintains a daily blog. If the blogger wants to climb high and remain there in the search results for his given niche, he has to make posts to his blog every day.
As I’m sure you are aware, you need to post everyday to your website, and this can gobble up alot of your valuable time. As a webmaster, you can supplement the content on your site with quality, well-written articles authored by other people. The only requirement is that you leave the author’s resource box intact including keeping the links live if that is how they were when you retrieved the article from the article directory.
What is an Article Directory?
An article directory is composed of a big database of articles about a variety of subjects in a variety of categories. People who write articles are encouraged to submit their articles there. Webmasters, that’s usually you- are able to gather free articles for posting on their own websites as long as they credit the original author by leaving the resource box intact including the author’s links. Article directories hold alot of information about almost any subject that you can think up. There are probably some subjects that you probably haven’t even thought of that you could find there.
You’ll find specialized article directories which only accept articles whose subject is about certain niches such as computer technology, or skin care. You just need to read the submission rules and each directory to see what is permissible and what is not. Most topics are allowed as long as they don’t promote hate speech or advocate violence.
How Do I Benefit In Return For Submitting My Articles To The Article Directories?
After the last paragraph in the article, there is a place where the author can place their author’s resource box. This resource box usually contains a couple of sentences about the author and another sentence or two with a link embedded pointing the visitor to the blog or website of the author.
Submitting your articles to an article directory has many benefits. You not only get free marketing from it, but you get lots of exposure. You can turn yourself into an expert. It creates a win-win situation for both you and the publishers that get to use your articles.
Research is Important
Like any facet of marketing, internet article marketing is no different. You just have to research the subjects of your articles. You can do this research by simply looking at and visiting and reading forums which center around your subject. Pay attention to what people are “talking about”. Now that you have chosen your topic, or probably several of them to write about, it shouldn’t be too hard to be able to write an article which is between 250-750 words.
I’ve Written My Article, Now What?
First thing to do is to post your article on your website or blog. Wait a couple of weeks to a month until your article has been indexed in the search engines. You’ll be able to tell by searching for your article title in quotation marks. After you find it, it’s alright to submit it to the article directories. This is the way to do it in order to minimize chances of any duplicate content penalties.
Wait a month? Are you Serious?
There is a new method of writing unique versions and submitting them to your articles directories and your own website. It’s possible to easily submit this article to over 700 websites as well. This serves two purposes- first, you aren’t trashing the article directories with more duplicant content, they get enough of that everyday. All you have to do is pick a few articles from one of the top directories, and search for them and then read the links you find and you’ll see how almost completely, if not ‘comepletely’ the articles are word for word the same as on other sites.
